How to win a competition for social good?
Having creativity is certainly important in an idea competition. However, it takes more than that to win a competition. Wondering how you can make your ideas stick and influence people for actions? Talk to Eunice Wong, former Chief Growth Officer, Greater China of Ketchum, who will share her experience as a competition judge of an international advertising Award and other PR Awards.
C-level Chartered Marketer
Woman of the Year (Advertising Marketing & PR) from the Global Stevie Awards
Eunice is one of the very few marketers with integrated experience from marketing with MNC corporates, 4As advertising agencies, PR agencies and media platforms in Greater China & Asia. Her stellar track business record stretched from mainstream to digital, covering brand building, communications, product & market development strategic planning and data analysis.
Her achievements earned her Woman of the Year (advertising, marketing & PR) from the global Stevie Awards, and Women to Watch in Greater China, Greater China Strategic Planner of the Year, Greater China Marketer of the Year from Campaign Asia, plus 200 more international marketing & communications awards. She is also an active judge in international awards and a popular speaker in universities.
Eunice was previously the Chief Growth Officer (Greater China) of Ketchum, Chief Strategist of McCann WorldGroup Hong Kong, CMO of Touchmedia Group and South China Media Group, Managing Director of McCann WorldGroup Shanghai and Hachette Filipacchi Taiwan. She is now a candidate on Doctorate in Business Administration of Swiss Business School, with master (1st hon) in Strategic Marketing from the University College of Dublin.